David Z. Morris: Kim Kardashian and Ethereum Max. Why?

David Z. Morris: Kim Kardashian and Ethereum Max. Why?

On Monday morning, Kim Kardashian posted this Story to her more than 210 million Instagram followers:

Kim Kardashian ad for ethereum max
(Kim Kardashian)

Plenty of celebrities and influencers have promoted cryptocurrency and blockchain projects over the years, including huge names like DJ Khaled and Paris Hilton. But Kim K’s post is almost certainly the biggest single piece of social-media crypto promotion ever in terms of absolute reach. And it comes on the heels of shoutouts for ethereum…


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