The history of technology ecosystems shows that once a market enters the mass adoption phase, it’s remarkably hard to dislodge the early leaders. Personal computers, smartphones, networking equipment and cloud computing all show similar patterns: Even a decade or two after they got their start, the early market leaders were still the biggest players, and while successful new entrants still gain traction from time to time, it’s notable mostly because it is so rare. Now think about the…
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